CONSULTANCY: PRESS AND MEDIAS CONSULTANTS (SSA-2025-GEO 10)

19 September 2025
 
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VACANCY NOTICE NO: SSA-2025-GEO 10
DEADLINE FOR APPLICATION: 28 September 2025
9 day(s) until closing deadline - Consultants
POST

CONSULTANCY: Press and Medias Consultants
GRADE

N/A
DUTY STATION 

Home-based, Remote
COMMENCEMENT OF DUTY

To be determined
NATURE OF APPOINTMENT

Variable (depending on needs of Department/Division)
3 Days/week - 12 months
ORGANIZATIONAL UNIT

Group on Earth Observations Secretariat
WMO is committed to achieving diversity and a balanced workforce. Applications are welcome from qualified women and men, including those with disabilities. The statutory retirement age after 1 January 2014 is 65. Pursuant to WMO Standing Instructions, the minimum age to be eligible for consideration for vacant positions is 18, and the maximum age must enable the candidate to serve for at least the term of the contract before reaching mandatory age of separation.
DUTIES AND RESPONSIBILITIES

The Group on Earth Observations (GEO) and partners are developing the Global Ecosystems Atlas-a trusted, open, co-created public good integrating existing ecosystem maps and new AI-enabled layers. The Atlas will provide consistent, comparable information on ecosystems' locations, conditions, and changes. To position the Atlas as a science-driven resource, communications will focus on strategic media engagement: securing coverage in national, regional, and global outlets, aligned with country engagement and key events (IUCN WCC, CBD dialogues, COPs).
This consultancy will lead media strategy and execution-message development, op-ed pipeline, press kits, journalist relations, and on-site press operations-culminating in high visibility around CBD COP17 in 2026.


ACCOUNTABILITIES/RESPONSIBILITIES

Media strategy and 12-month editorial/pitch plan (month 1)
- Produce a strategy aligned to communications, campaign, and country-engagement milestones, plus a rolling 12-month pitch plan. Include: quarterly narratives and
hooks, outlet lists by region/beat, reporter shortlists, monthly pitching targets, and KPIs (op-eds, hit counts, share of voice, message pull-through). Spreadsheet seeded
with 150 priority journalists across 6 regions.

Spokesperson briefing and pitching
- Identify opportunities for Atlas staff, especially the Atlas convenor/GEO Secretariat Director, to secure at least 2 national/regional interviews per month and 1 international interview per month.

Core press kit
- Create and maintain an online media room with press kit (narrative, Q&As, factsheets, visuals, b-roll), releases/advisories, bios, contact details, and coverage highlights.
- Update monthly with new assets, link checks, analytics, and journalist queries.

Op-ed & commentary pipeline - 6 placed pieces
- Develop full pipeline (angle sheet, outlets, drafting/editing, placement, amplification). Each op-ed with a 1-pager (pull-quotes, social copy, headshot) for syndication.

Earned coverage targets - 12 hits total
- Secure 12 national/regional hits and 6 global hits in one year. Target 2 hits/month in campaign months; 1 hit/month otherwise. Archive clipping links; remove duplicates.

Event press operations
- For key events: advisory, media list, run-of-show, speaker briefs, backgrounders, interview slots, on-site press desk, and post-event report.

Pitching and relationship management (ongoing, weekly)
- Maintain segmented lists, 3-5 targeted pitches per week, log outcomes, hold quarterly briefings for top reporters, and coordinate co-bylines with partners.

Monitoring and reporting
- Monthly monitoring (clips, sentiment, message pull-through, top outlets, recommendations).

Quarterly analysis
- Final media impact report with performance vs targets, lessons, and future roadmap (priority angles, outlet grid, spokesperson plan).


DELIVERABLES AT THE END OF THE CONTRACT

1. Media strategy
Develop a strategy and rolling 12-month editorial calendar tied to milestones and country engagement, including outlet lists and KPIs, delivering 12 earned pieces of coverage and securing 2 national/regional interviews per month and 1 international interview per month.

2. Media contacts
Build and maintain a master media list of 150 priority journalists; conduct outreach and briefings; coordinate with partners on co-bylines and cross-promotion.

3. Commentary pipeline
Establish op-ed and commentary pipeline (quarterly minimum) with ideation, drafting, placement, and tracking, delivering 6 placed op-eds.

4. Media resources
Create press resources (narrative, Q&As, fact sheets, visuals, b-roll) and maintain a digital press kit/media room.

5. Media activations
Plan and run media activations at key events (e.g., IUCN WCC, CBD COP17): advisories, briefings, interview schedules, press desk, content capture, post-event reporting.

6. Localisation
Work with GEO communications and country engagement teams to localise stories, secure regional pickups, and provide spokesperson media training.

7. Reporting
Produce quarterly status updates and a final media impact report with recommendations for the phase 2.

_________
QUALIFICATIONS

Education
University degree in communications, journalism, public relations or related field


Experience
Minimum 5-7 years in media relations at international level; proven track record placing op-eds and securing national/regional coverage; experience running press operations at high-profile events; familiarity with science/tech or environment beats preferred.

Other requirements
- Strong news judgement and story development;
- Excellent writing and editing;
- Media list building and CRM hygiene;
- Pitching and relationship management;
- Press kit development;
- Issues management and rapid response;
- Analytics and reporting;
- Understanding of biodiversity policy context (CBD/GBF) and ability to translate technical content.


Languages
Excellent knowledge of English (both oral and written). Knowledge of other official languages of WMO would be an advantage.

(Note: The official languages of the Organization are Arabic, Chinese, English, French, Russian and Spanish.)
Proposed fee: Pay-Band Level B

Candidates are asked to include a financial proposal as part of their application.

Focal point email for addional information: jobs@geosec.org
Additional Information:
Applications should be made online through the WMO e-recruitment system at https://erecruit.wmo.int/public/.
Do not send your application via multiple routes. Only applicants in whom GEO has a further interest will be contacted.
Shortlisted candidates may be required to sit a written test and/or an interview.

Date of issue of vacancy notice: